News from November 14th, Beijing time, with the United States’ new crown confirmed and hospitalized cases setting a record this month, more Americans are feeling anxious and unwilling to go out to eat or shop. According to data from market research company DataTrek, last week, the search volume for “anxiety disorder” on Google platform reached the highest level in 16 years, while the search volume for “restaurants” and “shopping malls” almost fell to the lowest level since March and April.
DataTrek said that from the beginning of July to the previous week, searches for “anxiety disorders” were 5% higher than the same period last year. After the first wave of the epidemic in May, searches for “anxiety disorders” have decreased, but they have remained at a relatively high level for the past 4 months.
DataTrek co-founder Jessica Rabe (Jessica Rabe) stated in a report, “With the new high of confirmed and hospitalized cases, the search volume for’anxiety disorders’ in Americans last week exceeded that of the entire previous epidemic, a record of 16 years. new highs.”
The news of Pfizer’s new crown vaccine this week boosted financial markets, giving investors reason to believe that the new crown epidemic will be brought under control. But the rabbi said that as winter is about to enter, it will take time to alleviate people’s concerns about the virus.
In October, searches for “restaurants” and “shopping malls” almost returned to pre-epidemic levels, but then fell by about a quarter, not much lower than in March and April.
The rabbi said, “As the weather turns colder and the number of confirmed cases increases, we expect the decline in searches for’restaurants’ and’shopping malls’ will continue. As dine-in may be restricted, restaurants will face a severe winter. With efficient networks Retailers that place orders/delivery businesses have been very successful in the upcoming Christmas sales season. They started discounting sales early. However, in view of the reduction in foot traffic, offline retailers may not perform very well.”
Consumer confidence is picking up steadily. According to data from the University of Michigan, the consumer confidence index in October reached the highest point since March, but it was still far below the level of February before the epidemic, and the rate of recovery was slowing down month by month.
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