TikTok and Billboard launch a new music program “Next Fire” in Japan

According to foreign media reports, TikTok and Music Chart Billboard will launch a new music program “NEXT FIRE” in Japan . The music program combines live broadcasts, interviews with musicians and TikTok user original content, and will be broadcast continuously All around.

The music program will be broadcast exclusively through Billboard Japan’s TikTok account. The content includes live performances by musicians on Billboard Japan’s “Looking for Japanese Hot Songs” chart and pre-recorded interviews with musicians on the chart. The program will also focus on user-created videos of top tracks that are popular on TikTok. At the same time, different TikTok creators will be invited as hosts every week.

In the first week of the show, the four-member band “God Doesn’t Play Sieve” appeared on stage. Their folk song “Yeongge” became popular on TikTok earlier this year and became the top song of the chart. This week’s host is TikTok creator “Shuichiro” with more than 900,000 fans.